Next@Acer launch creator collaborations

Impact

• 935K+ Views on Ben Marriott video

• 50K+ Views on Pypah's Art video

The collaboration generated strong engagement within the creator community and helped position ConceptD devices as tools for professional creatives.

Overview

To build anticipation for Next@Acer, Acer’s global press conference event, we partnered with leading YouTube creators to showcase the creative capabilities of ConceptD devices through original artwork and video content.

I identified and pitched creators whose audiences aligned with ConceptD’s target market of designers and digital artists, and led the collaboration from outreach through delivery.

My role

• Scouted and pitched relevant creators to the client

• Led outreach and partnership negotiations

• Coordinated communication between creators, agency, and Acer teams

• Managed logistics and shipping of ConceptD devices to creators

• Oversaw production timelines and launch coordination

Creators featured

Pypah’s Art [link]
YouTube art creator known for digital painting and character illustration.

Ben Marriott [link]
Animation creator producing educational content on motion design and animation techniques.